Couture
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Design & Art
Lingua
Pairs well with
Catwalks, poses, and rivalries: fashion is a competition of style.
In Couture, you're not a designer or a judge... you're the star. A fast-paced and brilliant board game where you play as a rising model , ready to walk the runways of New York, Paris, and Tokyo. But elegance isn't enough: you need strategy, timing, and a good dose of intuition to choose the right cards and conquer the cover.
Each round, you'll find yourself in a different city, where new cards to draft offer you iconic poses, memorable walks, outfits, looks, and your own personal Glam Squad. The auction system will encourage you to bid on the most coveted cards, but beware: each choice could earn you bonus points... or leave you without a cover.
Why "Couture" is more competitive than a fashion week
- 💃 High fashion in a game version : fast, sharp and full of personality
- 👜 Draft and hand management : each card is a piece of your winning outfit
- 🌍 3 cities, 3 stages : New York, Paris and Tokyo, each with unique cards
- 📸 Cover Points : Those who appear on the front page earn true fame
- 👠 Ideal for 3-6 players : fast pace, lots of interaction and zero boredom
If you're looking for an elegant and accessible board game that combines drafting, auctions, and style in a lively and characterful challenge, Couture is the perfect catwalk . You don't need to know fashion. But if you want to win... you have to master it.
Close it with a firm look. The world is watching you. ✨
Couture
Product Details
🐸 HOW TO PLAY
1. Walk the world's most iconic runways.
In Couture , each player takes on the role of a rising model , ready to walk the runways of New York, Paris, and Tokyo to build their career. Your goal is to master the perfect looks, poses, and team to achieve fame and cover spots.
2. Participate in auctions to get the right style.
City auctions take place each round, where players compete to gain first access to new cards. The winner of the auction gets to choose first from cards like Iconic Poses, Designer Runways, Glam Squad, and other bonuses , while the others choose in auction order.
3. Build your portfolio with style and strategy.
Each card has values, symbols, and synergies to consider. Some reward variety, others thematic coherence. It's a collectible board game where every draft counts, and every piece of your career can be decisive for the final score.
4. Aim to end up on the most prestigious covers.
During the game, you can qualify for international fashion magazines , which offer extra bonus points at the end of the game. Each cover has unique criteria (e.g., number of looks, variety of styles, or specific combos), and achieving them requires focus and flexibility.
5. Whoever builds the most brilliant career wins.
After seven rounds, the points for collected cards and covers are tallied. The model with the highest score wins… and becomes the icon of the global fashion scene. Couture is an elegant, accessible, and strategic board game , perfect for those who love smart auctions, fast drafts, and a touch of glamour at the table.
📦 BOX CONTENTS
6 Sets of Starting Bid Cards (24 Cards)
63 Auction Cards (40 Scoring Cards, 23 Additional Bid Cards)
14 Travel Cards
10 Magazine Covers
🃏 SACHETS
63x88mm - Quantity 101
The sleeve sizes listed are based on data from BoardGameGeek.com (BGG), the global board game community.
🐸 We at FroGames strive to provide useful information, but we cannot guarantee the complete accuracy of the data reported.
We always encourage you to check them based on the edition and specific content of the game. 💬
✨ If you have any further questions, please contact us: we'll be happy to help!
REGULATION ENG
Download the Regulations Here
Couture
Glamour isn't enough: you need nerves of steel beneath the glitter.
Fashion shows, glamour, and strategy in a board game that shines with style and competition.
Couture – The catwalk is your arena, fashion is your battlefield
New York. Paris. Tokyo. The lights are on, the flashes are flashing, the tension is rising.
In Couture , you don't play just any character: you are a top model ready to dominate the world's catwalks , with fierce poles, legendary poses and breathtaking looks.
Every card is a step towards fame, every round is a challenge to conquer covers, stylist teams and the final standing ovation.
But beware: only those who know how to manage their cards intelligently , keep their cool under the spotlight and parade with elegance... will be able to become legend.
A fast, strategic, and exciting game, perfect for groups of 3 to 6 players.
Couture – The Allplay board game that brings fashion… through auctions
Couture is a strategic and competitive board game for 3-6 players, born from the mind of Yusuke Sato and published by Allplay .
Taking on the role of aspiring supermodels, players compete in seven rounds set in fashion capitals , bidding for cards representing iconic looks, cover poses, legendary runway shows and professional teams.
Each card contributes to building your final score , with special bonuses for those who manage to collect winning combinations or conquer the coveted covers of fashion magazines .
The gameplay is fast-paced but tense, with accessible rules and increasing depth as you predict your opponents' moves and plan your own choices to shine in the end.
A perfect game for those who love aesthetics, challenge and the art of strategic timing , which transforms every match into a true parade of emotions.
We played it, and it felt wonderful and ruthless 🐸
Couture surprised us. Behind an elegant and brilliant aesthetic lies a fast, competitive, and fierce game, where every card stolen from your opponent is worth a thousand words.
The auction for each city is the heart of the game: choosing when to raise and when to let go is an exercise in balance and intuition.
But it's when you see your collection of looks, poses and covers appear before you that you understand how satisfying it is to "dress the victory".
It doesn't matter if you love fashion or not : if you like to think fast, bluff with class and build your glory card after card… Couture is ready for you.
And yes, someone gave a real standing ovation at the end of the game.
Other Allplay board games recommended by FroGames:
🎪 Big Top – The most strategic circus ever, with poles and sharp smiles
🥓 Bacon – Secret teams and hands to manage in a brilliant and infamous game
🍇 Pies – Fruits, tricks, and betrayals in a merciless culinary competition
🐜 Bites – Smart Ants, Shared Food, and Ever-New Strategies
🧠 Mind Space – Draw your brain, emotion by emotion
🎰 Vegas Strip – Deduction, bluffing, and corrupt casinos in the heart of Las Vegas
I giochi da tavolo non servono a passare il tempo. Servono a viverlo meglio. – La Rana Saggia
Ogni regola è un’opportunità nascosta. Scoprila con occhi nuovi. – Il Girino Curioso
Non so come ho vinto. Ma è stato divertentissimo. Rigioca, se hai il coraggio. – La Ranarock Ribelle
Una buona mossa è silenziosa. La vittoria, inevitabile. – Ranaldo Stratega
Non serve vincere per giocare bene. Serve giocare per stare bene. – Zio Rospo Zen
I giochi da tavolo non servono a passare il tempo. Servono a viverlo meglio. – La Rana Saggia
Ogni regola è un’opportunità nascosta. Scoprila con occhi nuovi. – Il Girino Curioso
Non so come ho vinto. Ma è stato divertentissimo. Rigioca, se hai il coraggio. – La Ranarock Ribelle
Una buona mossa è silenziosa. La vittoria, inevitabile. – Ranaldo Stratega
Non serve vincere per giocare bene. Serve giocare per stare bene. – Zio Rospo Zen
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